This call will be mostly about you. No offer, no pitch.
This call will take us around 20 min.
Only 10 easy questions from our side + any questions from you.
By the end of the call one of two things will happen:
1. We see we can help you and we book another 20-30 min call to share a bespoke offer with you.
2. We can’t help you accomplish your goals and we find out in 20 minutes (no offer, no pitch)
Each marketing solution needs to start with a clear goal in mind (avoiding goal dispersion).
The Jan 2020 campaign reached 522,000 potential customers focusing on a video experience. The company designed a series of videos solving sale objections before inviting the prospects to register for more information on how to achieve their desired goal (and emotional state).
This well-orchestrated launch allowed the company to scale while collecting valuable user information.
This May 2020 campaign required a bespoke solution to the global shift the world was experiencing.
While staying true to the company’s values and keeping the core of what worked in previous campaigns, the brand adapted all the copy and the videos and created an upgraded no-brainer offer.
The first launch during the pandemic kept up with the results of previous campaigns, even during moments of emotional turbulence among the population.
Avatrade (a Trading platform) was not getting enough leads, and the CPL and CPA was skyrocketing. CPA after acquisition was up to $1000. They needed more leads, and a dramatic decrease on the CPA and CPL. In the beggining the CPL was $200, and it end up being less than $32.
After all the campaign optimizations, Avatrade could go from 66 leads in August 2021, to getting consistently more than 550 every month.